Wholesale Commercial Product Replacement Program

Does your commercial customer need an emergency replacement?

BE THERE FOR THEM!

Bradford White’s Commercial Product Replacement (CPR) Program.

When your commercial customers are out of hot water, it’s not an inconvenience. It’s a true business emergency.

Fortunately, as a Bradford White partner, you have access to Bradford White’s CPR Program. You can get them back in business FAST, build loyalty and increase your own sales in the process!

As a CPR wholesaler, when a national customer needs an emergency replacement, we’ll look to you to find a match. So you can quickly increase your business by providing water heaters both inside and outside of your current sales territory!

You can also receive special incentives and other perks that can easily increase your income – just by being a part of the program. See other side for additional details.

Interested in the Bradford White Commercial Replacement Program?

INCREASE YOUR INCOME WITH BRADFORD WHITE’S CPR PROGRAM.

Boost Your Sales, Build Loyalty and Help Customers.

With Bradford White’s Commercial Product Replacement Program (CPR), you can tap into Bradford White’s nationwide network of independent sales reps and participating wholesalers to find the right replacement for a commercial customer – FAST! Your local services will be utilized by national customers to provide equipment in your market. This can increase customer loyalty and lead to more business in the future.

As a CPR wholesaler, you could receive:

New Market Sales

You can sell commercial products to Bradford White customers outside of your traditional sales territory or gain access to national customers in your market that wouldn’t otherwise use your service.

Special Incentives

Bradford White will reimburse you via an “inventory allowance fee” and a delivery fee, if applicable, as an incentive for supplying the water heater.

Increased Product Sales

Participation can lead to additional sales as new needs are discovered. This may include expansion tanks, valves, venting materials, and additional water heaters.

Additional Revenue Stream

If you own a truck with a liftgate, emergency deliveries can be highly profitable. If not, you can still participate by offering scheduled pickups and 3rd party delivery service.

The program is easy to use

A Bradford White professional will work with you step-by-step to coordinate every CPR event from start to finish.

New Market Sales

You can sell commercial products to Bradford White customers outside of your traditional sales territory or gain access to national customers in your market that wouldn’t otherwise use your service.

Special Incentives

Bradford White will reimburse you via an “inventory allowance fee” and a delivery fee, if applicable, as an incentive for supplying the water heater.

Increased Product Sales

Participation can lead to additional sales as new needs are discovered. This may include expansion tanks, valves, venting materials, and additional water heaters.

Additional Revenue Stream

If you own a truck with a liftgate, emergency deliveries can be highly profitable. If not, you can still participate by offering scheduled pickups and 3rd party delivery service.

The program is easy to use

A Bradford White professional will work with you step-by-step to coordinate every CPR event from start to finish.

Bradford White Is American Strong Logo
Be an important part of the Bradford White
Commercial Product Replacement Program
You accept the use of cookies as
described in our Privacy Policy